B Corporations are for-profit organizations “using business as a force for good.” When it comes to finding businesses you can trust, B Corps head the pack. That’s because they are certified and required to contribute to the solution for social and environmental problems. Therefore, partnering with a B Corp will also help you become more sustainable and develop better business ethics. Take a look at some of the latest happenings in the B Corp community to get a better idea of what it looks like to give back through business.
Changing the Game of Fundraising
Traditionally, investors decide which businesses get funding and they have a say in how those businesses operate, but only insiders and the wealthy were given investment opportunities. Therefore, lower-income people were excluded from having similar influence on which companies receive funding for fear of financial ruin. However, traditional investment practices are changing as B Corps work to democratize fundraising opportunities.
Now, online crowdfunding is changing the game and B Corps are leading the way: “Companies of all kinds are beginning to pursue equity crowdfunding, including both early-stage businesses and older companies. For Persephone Brewing Company, a three-year-old B Corporation in British Columbia, crowdfunding their third round of investment let them capitalize on the appeal of their positive impact and use their ownership to contribute to their social mission.”
Innovating the Simple Things
Simple things like hangers for clothes are normally ignored in the business world, but not when it comes to B Corps. As a force for good, they take every opportunity to improve even the small things and contribute to a better world. For example, GreenHeart Global ditched the traditional wasteful hangers and replaced them with a brand new, environmentally sustainable alternative. Now, even major corporations are taking notice and using them in their stores. The best part about B Corps is the ripple effect of change for good.
B Corps are leading our businesses into a better future. When you partner with a B Corp like BetterWorld Telecom, you’re guaranteed to be a greener company or nonprofit. The small things add up! Is your telecom provider a B Corporation that is making a difference in the way companies do business? Learn about our telecom services, along with our commitment to our communities.
Posted in: B Corps
